Argument149 第一次练笔

——题目——
The following is a memorandum from the director of personnel to the president of Get-Away Airlines.
‘Since our mechanics are responsible for inspecting and maintaining our aircraft, Get-Away Airlines should pay to send them to the Quality-Care Seminar, a two-week seminar on proper maintenance procedures. I recommend this seminar because it is likely to be a wise investment, given that the automobile racing industry recently reported that the performance of its maintenance crews improved markedly after their crews had attended the seminar. These maintenance crews perform many of the same functions as do our mechanics, including refueling and repairing engines. The money we spend on sending our staff to the seminar will inevitably lead to improved maintenance and thus to greater customer satisfaction along with greater profits for our airline.’
——正文——
In this memo, the director suggests that their company should pay to send their mechanics to the Quality-Care Seminar and he recommend it will be a wise investment. To support his viewpoint, the director cite an automobile racing industry who sents its maintenance crews to the same Seminar as evidence. He believes the seminar will works and thus to greater customer satisfaction and finally bring their company greater profits. It seems reasonable at the first glance, however, I find this memo unconvincing in several aspects.

Firstly, the director try to say that since these maintenance crews perform many of the same functions as mechanics in their company do, what happened on these maintenance crews will happen again on their employees. Obviously, it is unwarranted. “Many of the same” does not mean “exactly the same”, as a result, more or less, there are something different between these two kind of jobs. However, the director provides no material mentioning how the seminar works on the specific content of the job of maintenance crews. In another word, we have no idea about whether the seminar helps these maintenance crews on the part of their job which is the same with their company’s mechanics.

Another problem with the memo is that the director simply treat a consequent event as a result. According to the words in this memo, we know that the seminar is about Quality-Care, and after attending the seminar, the maintenance crews improved markedly. But, does anyone know how the maintenance improved? Did they improve on Quality-Care or some aspect else? Even assuming they did improve on Quality-Care, is there any evidence telling they did learn something from the seminar which help them improved in their job? It is quite likely that their company hold another special Course on Quality-Care which bring them necessary knowledge which is the real reason of their improvement. Without these information cleared, it is hard for me to believe this Seminar will certainlly makes the same improvement on their company’s mechanics.

Finally, I can not see any relationship between mechanics’ improvement and customer satisfaction, let it alone greater profits for their airline. As we know, customer satisfaction concern mostly to those who directly serve for them, such as air hostess, public security ensurers etc, customers do not see mechanics directly. Admitted, mechanics play an important role in a airline’s daily proceeding, but they does not influence the customers satisfaction directly. What’s is more, customers stisfaction is not the only factor which affect the profit. People consider many factors before they choose a air-lilne finally. For example, price is a very important one. Maybe you have hi customer satisfaction, as well as a high price, there are still many things to do with your company.

To sum up, what is above is the factors which weaken the memo.